A new kind of local boutique · West Michigan

Beautiful things.
Better together.

A thoughtfully curated boutique and creative gathering space is coming to the Borculo/Zeeland area. We're inviting independent brands and makers to grow with us.

Become a Vendor →

Now accepting vendor inquiries · Opening date to be announced

West Urban Market branded tote bag editorial photography
The vision

More than a place to shop.

West Urban Market is being created as a home for thoughtfully selected small businesses—an inviting retail experience where independent boutiques and makers can connect with new customers, share their stories, and be part of something special.

01 /

A beautiful setting

A modern, warm boutique designed to showcase each vendor's products in a cohesive retail environment.

02 /

Displays provided

We'll provide clothing racks and display furniture, so you can focus on bringing your products and growing your brand.

03 /

Quarterly brand photography

Professional headshots and product photography every three months, with local models available for select styled campaigns.

We're looking for

Brands with a point of view.

From online boutiques ready for a physical presence to established local makers, we'd love to learn what makes your business unique.

Women's ClothingJewelryAccessoriesHome DécorGiftsBeauty & LifestyleHandmade GoodsOther Unique Finds

Located in Blendon Township in the Borculo/Zeeland area of Michigan. Vendor availability, pricing, and opening timeline will be shared as plans are finalized.

More than shelf space

Beautiful brands deserve
beautiful imagery.

Every three months, participating vendors will receive professional advertising photography opportunities—including product shots and brand imagery—to help showcase new arrivals, promote their business, and create beautiful content for social media. Professional headshots and access to local models are also part of our planned creative offerings, with exact details outlined in vendor agreements.

Professional beauty branding portrait against a dark background
Professional skincare product campaign portrait
Creative skincare product packaging photography
Lifestyle portrait in studio
Moody fashion and model photography
Professional hairstylist branding portrait
Creative food and lifestyle brand photography
Professional headshot for a beauty business
Professional hairstylist headshot

Examples of our photography work · Headshots, product photography & styled campaigns

Headshots

Fresh, professional portraits that put a face to your business.

Product photography

Professional product shots for vendor merchandise, new arrivals, online shops, and social media marketing.

Local models available

Access to a network of local models for select styled product and brand shoots, subject to scheduling and availability.

Quarterly photography is part of our planned vendor marketing offering. Specific shoot details, scheduling, image quantities and any model arrangements will be outlined in vendor agreements.

Apply to become a vendor →
Join our community

Vendor Application

Tell us a little about your brand. Submitting an inquiry does not guarantee a space or commit you to a rental agreement.

Use a link to photos of your products. Direct photo uploads can be added when the live application service is connected.

Application information is processed by FormSubmit and emailed to West Urban Market. Do not include passwords or payment details.